PROJECT TYPE: Logo Design, Branding Exercise
True Health Therapy is what you would call your “Modern Day Therapist”. Allen Tedjo, Physiologist began his True Health practice in 2017. Working with motor vehicle accident patients, he embarked on an encompassing approach to what “True Health” really means.
With a holistic approach to health care, Allen has connected many of his patients to simpler times, removing the chaos of the 21st century and reminding them that less is more.
Understanding this approach, we embarked on the journey to discover what that looks like from a brand perspective. Understanding that life does come full circle in many facets of life, that became True Health's foundation and purpose for its brand. Building upon that, we developed three pillars that identify True Health Therapy's core values:
MENTAL
Being curious and embarking on the adventure that is your life. At True Health Therapy “Why” is a loaded question. Starting with why, we will discover every patient's pain points and build a treatment that is truly tailored to them.
PHYSICAL
A healthy mind and a healthy body are deeply complementary of each other. By finding ways by working with our patients, we carve a plan that will suit your body’s needs complimenting your mind's stimulation.
LIFE
Our definition of “Life” is going back to simpler times. A time where less was truly more. Cutting out the noise and enjoying things this life has given us. Embracing the nature of our planet, breathing in the fresh air, enjoying daylight, wishing on stars, and so much more.
Being curious and embarking on the adventure that is your life. At True Health Therapy “Why” is a loaded question. Starting with why, we will discover every patient's pain points and build a treatment that is truly tailored to them.
PHYSICAL
A healthy mind and a healthy body are deeply complementary of each other. By finding ways by working with our patients, we carve a plan that will suit your body’s needs complimenting your mind's stimulation.
LIFE
Our definition of “Life” is going back to simpler times. A time where less was truly more. Cutting out the noise and enjoying things this life has given us. Embracing the nature of our planet, breathing in the fresh air, enjoying daylight, wishing on stars, and so much more.
True Health Therapy is a place where you can finally come full circle in many facets of your life. Bridging the gap between mental and physical health.
SCOPE: Branding, Graphic Design, Copy, Logo Design
